Scott Design Inc.

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Our client’s challenge:

Zahm Gems wanted to reach a larger audience while setting itself apart in the extremely competitive luxury jewelry industry. The company sought rebranding and marketing that would reflect its dedication to acquiring the highest-quality colored gemstones in an industry often over-focused on diamonds.

The Scott Design solution:

Philip Zahm had attracted considerable attention by recounting his travels around the world in pursuit of exotic gems. Our creative professionals helped Zahm Gems devise a campaign that would bring Philip Zahm’s true tales of foreign gem-buying intrigue to resellers and individual customers. Focused on portraying an adventurer who would stop at nothing to acquire the best, most exotic colored gems, Scott Design created a logo and overall advertising look highlighting Philip Zahm’s danger-tinged travels to acquire stunning gems in exotic places.