Interactive and Online Advertising Awards for Amazon.com App
Scott Design received two more awards for its work on the online Adobe/Amazon.com Product Selector — an Outstanding Achievement Award in the Computer Software category of the Interactive Media Awards and a Silver Award in the Online Advertising category of the Horizon Interactive Awards. This interactive banner ad previously won a Gold Davey Award, a Silver W3 Award, and a Summit Emerging Media Leader Award.
The Interactive Media Awards recognize the highest standards of excellence in website design and development and honor individuals and organizations for their outstanding achievement. Created by the Interactive Media Council (IMC) — a nonprofit organization of leading web designers, developers, programmers, advertisers, and other web-related professionals — the competition is designed to elevate the standards of excellence on the Internet and offer winners a boost in marketing and exposure.
The Horizon Interactive Awards highlight the “best of the best” in interactive media production. The international competition saw more than 1,000 entries from more than 20 countries around world and nearly all 50 states. An international panel of judges, consisting of industry professionals with diverse backgrounds, as well as an end user panel, evaluated many different and diverse categories ranging from online advertising to mobile applications.
The Adobe/Amazon.com Product Selector is an online application on Amazon.com that removes the guesswork for Adobe customers selecting products to buy. Instead of a static banner ad, the selector is an interactive application powered by Adobe ColdFusion and AJAX technology with a back-end database that recommends products and brings the user right to the Amazon.com purchasing page to shorten the sales cycle.
Mike Sauce, Founder of the Horizon Interactive Awards, said: “The competition was fierce among many of the top entries in all of the categories and there were so many outstanding projects this year. Each year, I am truly amazed at the talent, creativity, artistry, and technical expertise that is on display in our International competition. It is simply fascinating to see how the internet and other creative media are influencing people’s lives from all corners of the Globe. All of this year’s winners should be proud to be among the best of the best from around the world!”
For the latest information on recent awards, visit the Design Awards page.Author: Scott Design