Product launch wins marketing and web awards
Teaching Channel Teams new product rollout campaign
Scott Design received a Gold MarCom Award, Gold Hermes Creative Award, Silver Horizon Interactive Award, and an Honorable Mention MarCom Award for its work on a tech product launch for a new online educational service, Teaching Channel Teams. The launch campaign included advertising, banner ads, tradeshow graphics, and a new logo and brand identity for the online product. Imagery included bright colors to attract a K-12 education audience, friendly people images, and compelling messaging that earned unprecedented response rates, including a 58% click-through rate on one of the banner ads.
Winner:
![marcom awards logo](/wp-content/uploads/marcom-awards-logo.png)
![hermes awards logo](/wp-content/uploads/hermes-creative-awards.png)
![horizon interactive awards logo](/wp-content/uploads/horizon-interactive-awards-logo.png)
![marcom awards logo](/wp-content/uploads/marcom-awards-logo.png)
- Gold MarCom Award — Marketing Promo Campaign / Product Launch
- Gold Hermes Creative Award — Product Launch
- Silver Horizon Interactive Award — Advertising
- Honorable Mention MarCom Award — Business to Business Website