MarketingSherpa in cooperation with Babcock and Jenkins asked large B2B organizations what their marketing priorities are for 2009 and which were most challenging to implement.
Tag: web design
Web design, rebranding, responsive websites, microsites, interactive design, landing pages, WordPress website design, online marketing, and banner ads
4 marketing priorities in a recession
In a recession, it is even more important than ever that your marketing strategy produces both immediate and long-lasting positive results. The key to successful development and implementation of a marketing strategy is to focus on a set of priorities and then ensure that all your marketing tactics directly support your priorities.
The Big 3 and Silicon Valley: Back to basics
As Silicon Valley companies think about how to market during these challenging times, there’s something to be learned from the challenges that the American car companies currently face.
So, you want to create a mobile version of your site?
Your goal with your mobile website is to create a peak user experience to your mobile base — getting them the information they need quickly and easily. If you do decide to create a mobile-only version of your website, here are a few things you’ll need to do.
Should you make a mobile version of your website?
The goal of “One Web” is to create, as far as is reasonable, a comparable web user experience regardless of which platform a visitor uses. This doesn’t mean the content must be identical on desktops and handhelds – content can be adapted for mobile devices.
How is web development different for mobile devices?
As the number of mobile-only surfers grows, and mobile computing becomes a part of the daily routine, it will become more and more important to make sure your site provides a good user experience for everyone, no matter how visitors access your website.
Top 10 reasons your website still matters
Some web observers have declared the traditional company website irrelevant. They contend that information-seekers are relying on other online sources such as blogs, social networking sites, webinars, RSS feeds, e-newsletters, and articles. Indeed, in a few quick keystrokes, audiences can discover a lot about your company without ever seeing your website. But don’t believe all the hype. Customers, partners, investors, analysts, and journalists can learn a lot about your company in other places, but your website still matters.
5 SEO Tips
If you’re looking for some easy-to-implement tactics to improve your search results rankings and drive even more people to your site or blog, check out these 5 ideas.
SEO: Don’t launch your website without it
Your web design or development project can be successful only if the target audience finds the site. At Scott Design, we place great importance on search engine optimization (SEO), the process of generating worthwhile traffic via non-paid search results. SEO is a fully integrated part of our process for designing, building, and launching a website.
What is CSS? (Why Tables for Layout is Stupid)
Still in the dark about what CSS is? Check out our presentation “Why Tables for Layout is Stupid” on why following Web Standards and using Cascading Style Sheets makes for superior sites. This cult classic, originally presented at Seybold, is now available in 20+ languages.
Web Design: Ensuring a smooth process for your project
Here are some suggestions that might help your organization save time and money — while reducing your worries — on a web design and development project.
Fun Flash games we created
Check out the online Flash games Scott Design created for the web site of the two young stars of a Nickelodeon show.