As we approach midseason for 2015, it’s a great time to assess how your digital marketing, marcom, and branding strategies are working out. With six more months in the year, it’s not too late to readjust your own playbook to pull out some digital marketing wins.
Tag: responsive email design
Intuit product marketing materials
Intuit wanted marketing materials to promote a new program. Scott Design created an email template and quick-start guide that reps use to communicate with two distinct audiences.
Adobe campaign emails and landing pages
Scott Design created a series of responsive emails and landing pages targeted at driving specific customer groups to view promotional materials.
Why ignoring mobile is crazy
If your mobile strategy is to just hope people stop using phones to look at the web and emails, you’re crazy! If you make your site and emails mobile-friendly using responsive design, you’ll reach more customers than ever.
I turned off email images for a month …
I was curious to see how the emails I received in a given month looked without images, so I changed my email settings to stop downloading email images. I share examples of the four general types of emails that suffered without images.