Blog

We share the latest trends in web design, email marketing, responsive design, mobile optimization, SEO, and more to help marketing professionals incorporate best practices and industry standards in their digital marketing strategies.

Getting your emails delivered

Email Secrets of the Stars, Part 1 of a three-part series. The best way to make sure your emails get past spam filters is to make sure you don’t act like a spammer and your email doesn’t look like it was created by a spammer. Here’s a quick list of some things you can do to ensure that your email gets to your reader.

Top 10 reasons your website still matters

Some web observers have declared the traditional company website irrelevant. They contend that information-seekers are relying on other online sources such as blogs, social networking sites, webinars, RSS feeds, e-newsletters, and articles. Indeed, in a few quick keystrokes, audiences can discover a lot about your company without ever seeing your website. But don’t believe all the hype. Customers, partners, investors, analysts, and journalists can learn a lot about your company in other places, but your website still matters.

SEO: Don’t launch your website without it

Your web design or development project can be successful only if the target audience finds the site. At Scott Design, we place great importance on search engine optimization (SEO), the process of generating worthwhile traffic via non-paid search results. SEO is a fully integrated part of our process for designing, building, and launching a website.

The Scott Design Process

By following a proven process we create online marketing programs that are successful.

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