Scott Design designed and developed a hybrid solution — PHP, Flash, and HTML5 — for this site that displays and protects a code.
Author: Kirsti Scott
Kirsti Scott is Scott Design’s creative director and founder. She actively manages the award-winning design team at Scott Design, ensuring high-quality work on all web design, e-mails, and integrated campaigns.
Accuracy vs. precision in web analytics
When looking at web analytics reports, it’s easy to get sucked in by the numbers and start treating the metrics as precise counts. There is a difference between “accurate” and “precise,” and this difference is particularly useful when working with analytics data.
B2B Mobile Use (Infographic)
Devising a mobile strategy should be a priority for your B2B business. Clarifying what your audience wants to see and do on a small screen and figuring out how to turn that attention into revenue is critical.
3 steps to launch your company Twitter account
Twitter helps you keep up with what’s happening in your industry and connect with clients. Getting started can be broken down into three basic steps: Setup, Follow, and Connect.
Best practices for blogs: Subdirectory vs. subdomain [Infographic]
The question of where to host your site for best SEO comes up often. The quick answer is usually to have it in a subdirectory of your main site, though there are a few exceptions.
Can search engines can find your site?
Getting your website listed online doesn’t have to take a lot of time, effort, or money, as long as you narrow down your options to the sites that give you the best results for your time.
Online app wins innovation and emerging media awards
Multiple awards in the landing page, innovative media, online advertising, and computer software categories
Using type on the web like an expert
How you use type on the web is just as important as how you use it in print, but many web designers ignore even the most basic rules of typography. Here’s a quick rundown on how to use type like a pro on your website.
Snow Bash! Can you stop the snowmen?
It’s that time of year again when we share the free online games we create every year: the Virtual Fireplace (2005), Snowflake Designer (2006), Snowbash (2007), Augmented Reality Snowstorm (2009), 3D Fun (2010), and now Snow Bash!, the iPad app (2011).
4 ways to make Google love your site
Google is pretty straightforward in its mission: To connect people searching online with the most relevant, speedily delivered, comprehensive, fresh information available. To get Google to love your site and put it at the top of the search results, you should create content that someone searching online is going to love.
Report confirms importance of corporate website
Corporate websites are still the most influential information source in decision making by U.S. and European business technology buyers, according to a July 2011 Forrester study.
Integrating print in a digital world
Print marketing is becoming a less and less important part of the marketer’s toolbox. But there are still times when print can play a major role in your marketing strategy, especially when it’s integrated with your online strategy.